Ford Endeavour Prices Likely to go up

The American auto major, Ford has yesterday said that the prices of its flagship SUV Endeavour are likely to go up due to hiked excise duty on SUVs. In the 2013 union budget, the government proposed to raise the excise duty on SUVs from earlier 27 per cent to 30 per cent. And "Endeavour prices will be impacted due to this", said Joginder Singh, Ford India President and Managing Director while unveiling its new compact SUV, EcoSport yesterday in Mumbai.

The company's compact SUV EcoSport will however might not have any impact on the pricing due to excise duty. Answering to a query related to the same, Singh said," we will try that it does not impact prices,"

Ford yesterday unveiled its Compact SUV EcoSport in Mumbai yesterday, and plans to show up the vehicle in other 11 cities including the national capital delhi. Going further with its largest product experiential campaign, Ford went live with the EcoSport and unlocked the first-of-its-kind opportunity for a hundred consumers to drive the urban SUV and share their product experience with family and friends.

The hundred consumers will be selected by a jury having evaluated the registrations basis following or votes, quality of content uploaded on www.ecosportdiscoveries.co.in and other *criteria. The experiential drive will commence in May 2013.

Ford India also announced that the EcoSport line-up will include four trims, giving consumers a choice of three engine options with options including manual transmission and an automatic transmission option in petrol.

Ford will, for the first time offer an SUV with its award-winning 1.0L EcoBoost turbocharged engine. EcoSport will be the first vehicle in its segment to feature a voice enabled interactive system better known as SYNC, which the manufacturer has co-developed with Microsoft.

This is all what we have for now, stay tuned to CarDekho for all the latest updates on the same. Cheers!

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