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Michelin launches ‘TyrePlus’ store in Vashi

Published On Jul 12, 2011 03:42 PM By Ritesh

Michelin Tyres, the world leader in tyre technology announced the launch of its concept store ‘TyrePlus' in Vashi today. Through this new touch point at Grip Sales Pvt Ltd; Michelin will bring to the city a state-of-the art retail experience for consumers. The opening ceremony was attended by Mr. Chandan Thakur, National Sales Manager – Passenger Car, Michelin India and Mr. Gurbakshish Singh Madan, Owner Grip Sales Pvt Ltd. along with other officials guests.

Spread over a total area of around 1700 sq ft, the TYREPLUS store is located centrally at a premium location, opposite Blue Diamond Hotel in Vashi. The showroom has a pleasant ambience and an innovative display of Tyres and accessories. It also has a workshop, fully-equipped with latest machinery to handle all tyre and vehicle related services, an exercise undertaken by Michelin Tyres for all its TYREPLUS outlets across the world. The store has a strong team of 10 executives all trained in required technical skills. As part of the TYREPLUS Programme, Michelin would also provide the team with scheduled trainings encompassing product, soft and management skills etc.

Speaking at the inauguration, Mr. Chandan Thakur, National Sales Manager – Passenger Car, Michelin India said, “The Indian auto industry is witnessing tremendous growth. With many car makers lining up their offerings for Indian buyers, the market is expanding rapidly and so are the opportunities for tyre manufacturers. Vashi is one of the most important commercial nodes in the region with growing opportunities for the passenger car vehicle segment as well. To support the growth, Michelin, a worldwide leader in tyres and mobility has announced the opening of TyrePlus in Vashi to strengthen its distribution network in India.”

“TYREPLUS is an addition to Michelin's initiative of innovative distribution programs that aim to enhance retail experience for customers. Vashi has seen rapid development attracting many important industrial houses to set up manufacturing facilities in the area. Through our innovative retail point TyrePlus we are confident that the concept will appeal to the consumers in this city”, he further added.

Also present at the occasion, Mr. Gurbakshish Singh Madan said, “We have been in the tyre trade for the past 35 years and we are now making a foray into passenger cars. Michelin makes world quality road mobility products which are now made available to discerning customers in India. We feel that we could not have found a better partner in the passenger car tyre business than Michelin to support our ambitions. TyrePlus in Vashi will cater to provide world class services and products to the consumers in the city.”

With the Vashi TyrePlus, Michelin has reached a network of twelve TYREPLUS outlets in India located across the country – Tirupur, Pune, Faridabad, Vijayawada, Madurai, Bangalore, Thane, Ahmednagar, Jaipur and Surat and Haridwar.

TYREPLUS, supported by Michelin, a worldwide leader in tyres and mobility, is the automotive service network provider of high quality products and preventive maintenance services for cars at affordable prices. Under the one-stop-shop concept, TYREPLUS offers a variety of quick automotive services helping customers to minimize the time and money involved in maintaining their vehicles.

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