2014 Mercedes-Benz E63 AMG launch on July 25?

It seems like all the three German luxury carmakers are getting aggressive with their strategies, and day-by-day the battle of becoming the number 1 luxury auto maker is getting more furious. Couple of days back, Audi has launched the sportier, stronger and responsive 2013 RS5 in India, and announced the launch of new Audi A6 on July 12. Now, its time for Mercedes-Benz India's answer, the company has already launched a series of new vehicles, and it is speculated that it will launch the performance packed E-Class with AMG touch on July 25. This model will come to India as Completely built Units (CBUs).

Under the hood, the E63 AMG has a 5.5-litre V8 that develops 550bhp and 700Nm of top torque, and the engine is mated to a 4matic setup that transmits powers to all-four wheel drive. The transmission for the 2014 model will be a 7-speed speedshift automatic gearbox. The previous generation model of the E63 AMG was powered by a naturally aspirated 6.2 litre engine that develops around 30bhp lesser than the current lineup.

The AMG version of the E-Class will feature a special AMG "A-wing" making the lower intakes and the twin-blade grille positioned just above it. A black finished rear diffuser and an AMG exclusive dual exhaust setup are also added to the rear. The inside of the car too gets the AMG touches like silver seatbelts and Alcantara inserts to the Nappa leather steering wheel and others. The exact pricing details of the E63 AMG is yet to be disclosed, but we expect it to be priced similar to its competition 2013 Audi RS5, at Rs. 96.81 lakh (ex-showroom, Delhi).