General Motors India to invest $1 billion in auto parts and triple its sales

The American automobile manufacturer, General Motors is following bullish strategies for its Indian subsidiary, General Motors India. The Indian auto market is growing at a rapid pace and the American major has already pulled up its socks to grab the biggest share of pie. The company is following some strong market piercing strategies in order to attract sales and greater demand of its cars. As per the recent announcements made by the officials, the company will source auto parts of $1 billion worth from India in couple of years.

As per the company’s estimates, the Gujarat based plant of General Motors will be able to manufacture a total of 100,000 in coming few months. The American auto major has set prominent targets of 300,000 unit sale by 2013. At present the company is at a position of selling 110,000 units.

Karl Slym, the President of General Motors India has commented that four new car models will be launched in the Indian auto market along with two commercial vehicles incoming two years of time. This will help the company reach it targets easily.

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