Nissan Datsun's Global Debut in India (Live)
Modified On Jul 15, 2013 01:10 PM By Vikas
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It’s not very often that you see a global launch or unveiling taking place in India, but Nissan has a different approach to look at it, they believe that future belongs to India. And that is the reason why they have planned out the global unveiling of its much anticipated low-cost car brand Datsun in India, which was phased out back in 1986. And CarDekho is one of few lucky ones to have got this opportunity to cover this global event live. Keep refreshing the page for minute to minute updates. Cheers!
Update 11:46 AM: The Datsun unveiling event is about to begin, media has entered the kingdom of dreams' auditorium.
Update 12:05 PM: And the Datsun event begins with a musical theater show by Shiamak Dhavar group, speaking about dreams and dreamers. And we can also see Nissan's big Indian dreams through this fab musical show.
Update 12:17: 'It's my time, it's my turn, I am on highway to my dreams; says Datsun via its anthem.
Update 12:20: Carlos Ghosn- president and CEO of Renault-Nissan is here at the stage speaking about the history of Datsun The first Datsun car was launched in 1914, That means about 80 years back.
Update 12:25: Nissan aims to grab the 10% market share by 2016 under its global 88 strategy, says Ghosn.
Update 12:27: Dream Access Trust, that is how Nissan explains the Datsun brand.
Update 12:28: Datsun Go is the name of the all new car, to be launched in India and other emergin markets.
Update 12:30: 'Datsun Go' will be powered by a 1.2-litre petrol engine and to be priced below Rs 4 lakh.
Update 12:32: Datsun Go is looking just superb, in fact better than all its competitors.
Update 12:33: "From now on the Indian market will be even more competitive with Datsun's introduction.", says Nissan India.
FYI Datsun will be a low cost car barnd, which will look after the needs of new emerging India. Under Datsun, Nissan will develop affordable cars starting from entry level ones to compact SUVs and Uvs. The product which is being unveiled today is K2 (Codename), a product which will be positioned against the likes of Maruti Suzuki and Hyundai’s entry level cars.
On July 1st , Datsun had revealed sketches of its first new genera tion Datsun Car, giving an idea how the car is going to look like. And belives us, it’s better than many available at Sub Rs-3.5 lakh price.
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