Tata Motors globally retails 75,026 units

The homegrown manufacturer Tata Motors globally retailed 75,026 units for the month of April 2014. When compared to the sales of last year, company's wholly owned subsidiary Jaguar Land Rover (JLR) witnessed a growth of 39 percent. Automaker's global wholesales in commercial segment, which also includes sales of  Tata and Tata Daewoo, stood at 27,054 units while in the passenger segment car-maker retailed a total of 47,972 units in April 2014.

Last year, the global wholesales of Tata passenger vehicles were 7,835 units. Automaker's premium brand Jaguar Land Rover sold more than 40,137 vehicles out of which Jaguar contributed 5,704 vehicles while the rest 34,433 units were sold by Land Rover brand. In particular to Indian auto-sector, company showed a decline of 36 percent for the sales of April 2014 compared to April last year.

Tata is not the only manufacturer whose getting a beating, auto-makers such as Maruti Suzuki and Toyota are also going through rough patch. Call it a slow growth of Indian economy, or negative sentiments among masses, the whole auto industry is under a fall. Passenger car sales fell by 6.05 percent. At the ending of financial year 2013-14, Society Of Indian Automobile Manufacturers (SIAM) made a statment, “In the year that ended last month, sales of passenger vehicles fell 6.05% to 2.5 million units, despite an excise duty cut and auto makers introducing 101 models, including 35 completely new models, it said. Overall, the car sales registered a down of 5% for 13-14 fy compared to the previous year.

The company in order to regain its lost ground is prepping up for the launch of its compact sedan Zest and hatchback Bolt. The cars were already unveiled during the 2014 Delhi Auto Expo where it gathered a huge appreciation from visitors and auto experts. Both the cars come equipped with many first in class features such as five inch Harmon touchscreen, new turbocharged Revotron petrol engine, projector headlamps and day-time-running LEDs. Bolt hatch will lock the horns with Maruti Suzuki Swift, Hyundai Grand i10 while the compact sedan Zest is up against the likes of Maruti Suzuki Swift Dzire, Honda Amaze and Hyundai Xcent. As Indians have a thing for diesel engine, the company is also bringing both the cars with diesel powertrain. Bolt and Zest will house Fiat's tried and tested 1.3-litre, Quadrajet diesel engine which is capable enough to generate a power of 89bhp and peak torque of 200Nm. The diesel variant of Zest will also inhouse the first-in-class F-Tronic technology enabled, 5-speed automated manual transmission.