Tata Nexon Overtakes Maruti Vitara Brezza In September 2021

Modified On Oct 09, 2021 01:52 PM By Rohit for Tata Nexon 2020-2023

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The sub-4m SUV segment overall witnessed a nearly 40 percent decrease in production in September compared to August

The start of the 2021 festive season in September has seen a significant drop in the units shipped of nearly all sub-4m SUVs. Of all the reasons for this slide, we reckon the shortage of semiconductors has hit Indian carmakers hard.

Here’s how each model in this segment performed in September 2021:

Sub-compact SUVs & crossovers
	September 2021	August 2021	MoM Growth	Market share current(%)	Market share (% last year)	YoY mkt share (%)	Average sales (6 months)
Tata Nexon	9211	10006	-7.94	28.24	14.96	13.28	8398
Hyundai Venue	7924	8377	-5.4	24.29	21.09	3.2	8039
Kia Sonet	4454	7752	-42.54	13.65	23.07	-9.42	7373
Mahindra XUV300	3693	5861	-36.99	11.32	9.21	2.11	3914
Nissan Magnite	2330	2984	-21.91	7.14	0	7.14	2900
Renault Kiger	2312	2669	-13.37	4.26	0	0	2704
Maruti Vitara Brezza	1874	12906	-85.47	5.74	22.79	-17.05	10593
Toyota Urban Cruiser	816	2654	-69.25	2.5	0	2.5	2223
Ford EcoSport	0	396	-100	0	8.86	-8.86	2559
Total	32614	53605	-39.15	97.14

Key Takeaways

With over 9,000 units shipped, the Tata Nexon was the most sought-after sub-4m SUV in September. It also had the highest market share of over 28 percent, growing by more than 13 percent year-on-year (YoY).
The Hyundai Venue was hot on the trail of the Tata SUV, with around 8,000 units in September. However, it fell short by over 100 units compared to its average six months’ sales.

Even though the Kia Sonet’s month-on-month (MoM) figure went down by more than 42 percent, the SUV still took third place in September 2021.
Mahindra dispatched nearly 3,700 units of the XUV300 in September. The SUV’s market share in the said month stood at over 11 percent.

At number five is the Nissan Magnite, with over 2,300 units shipped in September.
Renault dispatched 2,312 units of the Kiger in September, slightly less than the Magnite. The Kiger witnessed a decline of over 13 percent in its MoM figures.

It was the bestseller in August, but the following month, the Maruti Suzuki Vitara Brezza found only around 2,000 takers. Its MoM figures went down by 85 percent -- that’s the biggest margin among all its rivals still in production.
With a market share of just 2.5 percent, the Toyota Urban Cruiser took the second last spot on the September sales chart.
Apart from this, Ford India threw a shocker at us last month, announcing immediate termination of production at its two facilities. The EcoSport took the body blow of this hasty retreat by the American carmaker, not shipping any unit at all.