Toyota India Organizes 2nd edition of 'National Sales Skill Contest'

Toyota Kirloskar Motor (TKM) conducted the 2nd edition of the ‘National Sales Skill Contest’ – an initiative dedicated to the company’s sales personnel to showcase their sales skills, identify gaps and improvise. The contest was held at three levels - dealership, regional and national. The participants were judged on several parameters such as knowledge, process demonstration, soft skills, etc.

This year witnessed an encouraging participation from 1680 new and used cars sales personnel from Toyota dealerships at regional and national level. The event was also graced by senior management from TKM, representatives from Toyota Motor Asia Pacific. The Dealer Principals and Dealer Sales heads were also present. The contest recognizes the expertise of Toyota dealer sales staff from diverse geographical locations and provides an opportunity to set a benchmark to test their knowledge and skill against their peers. A total of six winners, 3 each in new and used car categories were awarded with a gift cheque, medal and a trophy each. The Champion from each category will be attending the National Champions Assembly to be held at Nagoya, Japan.

Mr. N Raja, Senior Vice President & Director, Toyota Kirloskar Motor Pvt. Ltd expressing his delight at the performance of the contestants said “It has been an exhilarating experience to see the dealer personnel put their best foot forward, each one of them deserves appreciation for their dedication and enthusiasm.  Customer Satisfaction is the cornerstone principle for Toyota,  to achieve this it’s very essential to hone the skill sets of our personnel and motivate them on a regular interval  At Toyota Kirloskar Motor (TKM), we identify raw talent to  hone their skills and develop them through rigorous on the job training program to transform them into world class skill champions. We have undertaken dedicated initiatives such as establishing the Toyota Technical Training Institute (TTTI), Toyota Technical Education Program (TTEP) in addition to an in-house Gurukul and other comprehensive training programs to develop highly skilled manpower with great career prospects.  Skill Contest brings in a lot of insight as to how our dealer personnel across India work towards providing the best customer experience. It also helps us analyze what should be our focus for the future to make our trainings more effective to boost up our sales and after sales.”

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