An array of new MUV's to hit Indian market soon

As the demand for the crossovers is shooting upwards in the Indian market, some of the largest car makers of the country including Maruti Suzuki, Tata Motors and Skoda Auto are mulling over to launch their respective vehicles in this segment. The segment of crossovers (also known as Multi Utility Vehicles or MUV) is the fastest growing segment of passenger vehicles in the Indian market. Although, the year 2010 has been a year of new hatchbacks as an array of new and stylish hatchbacks have been rolled out in the Indian market since the starting of this year. But now the trend seems to be shifting towards crossovers as the industry is witnessing a steep rise in the demand for multi utility vehicles.

A simple example of how successful MUV are is the Toyota Innova which is the best seller in its segment and has been in high demand right since its launch.


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The crossovers (MUVs) are basically SUVs built on a chassis of sedan car and thus fulfill all the requirements of both sedan and SUVs.  The main factor behind the success of the crossover vehicles is that they can be used in the city, highway and off-road journeys. Thus, the utility of these models fall maximum as compared to an SUV or a sedan.

Speaking of MUV, the country's largest vehicle maker, Tata Motors is all set to launch its much anticipated MUV Tata Aria in the Indian market in the upcoming festive season. The Aria model was showcased in the Delhi International Auto Expo in January 2010.  The all new Tata Aria model is expected to sport a 2.2 L, DICOR (Direct Injection Common Rail) engine which is already doing duties in company's popular SUV Tata Safari model. After its launch in the Indian market, the Aria model will be competing with some of the most popular vehicles including the best selling model of this segment Toyota Innova.


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Another vehicle that is all set to join the league of crossovers in the country is Maruti's new crossover that has been developed at company's R3 concept. The all new R3 concept was also showcased at the Delhi International Auto Expo January 2010. The model is expected to hit the Indian roads by next year. With this, Skoda, a fully owned subsidiary of Germany based Volkswagen group, is also planning to launch its much awaited

Skoda Roomster model in the Indian market by year 2011. The German auto giant is also expected to enter into the fastest growing segment by launching a new crossover from Maruti SX4 platform by next year.

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