Audi introduces the A8L facelift

Audi has announced the launch of its successful flagship – the new Audi A8L, which has been updated. The new Audi A8L has been priced at Rs 11,295,000 (ex-showroom, Delhi). The new flagship model is now available across all Audi dealerships in India.

The major highlights of the Audi A8L facelift are:
 
Customized Luxury:

In addition to 111 exterior colors, 23 leather colors, 27 customizable parts and 12 wooden inlays, customers can also opt for personalized headrest logo, door sill trims and exclusive folding tables. 
 
Matrix Headlamps:

The most important highlight of the new Audi A8L is the Matrix Headlamps, first by any luxury car manufacturer. A direct evolution of Audi’s signature LED headlights, the high-beam comprises of 25 small, individual light-emitting diodes per unit that can be switched on and off or dimmed individually as needed - delivering a phenomenal 966,105,422 different illumination configurations. This enables the headlight system to react to oncoming or preceding vehicles and blank out light with great precision while continuing to fully illuminate the rest of the road. 

Engines:

The engine lineup has become more powerful and efficient to offer better performance and optimum efficiency. The new Audi A8L has one TFSI gasoline engine and two TDI units. These are the V8 biturbo 4.0 TFSI with 435bhp, the highly efficient 3.0 TDI with 250bhp and the 4.2 TDI with 385bhp. Output of the 4.2 TDI engine has been increased by 35bhp and of the 4.0 TFSI by 15bhp. In the 3.0 TDI, the torque is increased by 30Nm while the fuel efficiency is increased by 20%. Equipped with a fast and smooth-shifting, eight-speed tiptronic, the Audi A8L owes its sporty character in large part to the sophisticated chassis. The quattro and Audi drive select system is standard.

Audi began the year with the introduction of the most powerful Audi model from its product range - Audi RS 7 Sportback. The company also opened new showrooms in Udaipur, Visakhapatnam and Nashik. Audi also recently inaugurated the country’s largest pre-owned luxury car showroom, ‘Audi Approved: plus’ in Gurgaon. Audi India plans to expand its network to 40 dealerships by the end of 2014.

“2014 shall continue to be landmark year for Audi in India in terms of initiatives on the product and network front. With the launch of the new Audi A8L, I am confident that we will further consolidate our leadership position in the market. The new Audi A8L offers luxury connoisseurs in India excellent comfort, superb craftsmanship, strict lightweight construction and a broad portfolio of high-end technologies which truly reflect brand’s philosophy of Vorsprung durch Technik,” said Mr. Joe King, Head, Audi India.