Car Makers to increase in its after sales services

Maruti Suzuki India (MSIL), the country's biggest auto maker has introduced the expansion on company's biggest after sales network services in this fiscal year since it started. By the end of this FY10, it hopes to increase the service outlets by adding 200 more to the current number. According to Pankaj Narula, the executive officer in service MSIL, the consumers pay a lot of heed in the after sales services of the company before purchasing a new car and Maruti wishes to be in every 25 km area band to reach to its customers which will be achieved by the end of this fiscal year. The MSIL currently owns 2,855 after sales service centers which are stretched in 1,363 cities in India. The company is working hard to increase it to 3,000 units by the end of this financial year. Maruti is truly an Indian car brand as it has buyers in 2,900 talukas and in which 70 per cent of these cars come under the 25 km service station. Till now, the approx distance which comes in a radius of 35 km. Arvind Saxena, Director and Board member (marketing and sales), Hyundai Motor India (HMIL) said that, the auto company can not win over the price competition only, the product, distribution and service station network lays vital role in establishing the vehicle in the auto market. HMIL has initiated the plan to start 130 additional service stations by 2011 to provide service to its consumers. After the enhancement of the service stations, the Hyundai service network will be 757. Toyota Motors, which is entering in the small car segment in India, with Toyota Etios Liva by April, 2011, is striving hard to double the sales and service network by 2010's last quarter. Sandeep Singh, the Deputy Managing Director in Marketing for Toyota Kirloskar Motors said that, companies selling greatly depends on the word-of-mouth publicity in India, as the already experienced customers views over the vehicle and facilities give boost to the sales. Toyota is best known for the technology and its pricing of its cars. He added that, the company plans to double the sales and service networks by 2011. The Japanese auto company hopes to double the sales by 150,000 units and he also said that, the company is quickly expanding on its after sales services. Toyota's sales and service network were 97 in 2009 which is expected to increase to 150 by 2010. In the increased network almost 135 sales outlets will have maintenance workshops. Toyota is keen on reaching to its customers as the company plans a database for its buyers in India.

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