Chevrolet launches Beat and Sail hatchback Manchester United Limited Editions
Modified On Jul 08, 2014 03:04 PM By Sourabh for Chevrolet Beat
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In order to celebrate Chevrolet brand’s debut on Manchester United’s home shirt, the parent company, General Motors has launched Beat and Sail Hatchback Manchester United Limited Editions. Chevrolet Beat Manchester United Limited Editions for petrol is priced at Rs 4,91,569 and for diesel its Rs 5,74,015. The price of Sail U-VA Manchester United Limited Editions for petrol is Rs 5,73,565 and for diesel its Rs 6,52,821 (All prices are Ex-Showroom, Delhi).
We, earlier reported that the limited edition has arrived at Chevrolet dealerships and that the limited edition will only be made available in the LS model of Beat and Sail hatchback. The automaker is offering Manchester United limited edition on first come, first served basis and the offer is valid untill the stock lasts.
The limited edition is available in LS variant in the stunning Super Red color in both the fuel trims (petrol and diesel). The exclusive models features Manchester United Decals, Special Seat Covers, Illuminated Sill Plates, Music System, ORVM’s with side blinkers, roof rails, alloy wheels and exclusive logos.
Arvind Saxena, President and Managing Director, GM India said, “We are proud to announce the launch of the Chevrolet Beat and SAIL Hatchback Manchester United Editions for football fans in India. Available in limited quantity, the models celebrate Chevrolet’s Shirt Sponsorship with Manchester United beginning today.”
The company will also organize multi-city tour called ‘Chevrolet Fast Moves’ on July 8 in India. The automaker is also providing an opportunity to witness the team's first match in North America in August 2014. Two winners with a friend each will be announced on July 10, 2014.
Mr. Saxena also added, “The two models showcased at the recent 2014 Indian Auto Expo have been designed by our engineers at the General Motors Technical Center India (GMTC-I) in Bangalore on popular customer demand with exclusive Manchester United livery kits. These specially designed models will cost only Rs 69,000 over the original versions.''
Chevrolet has signed a seven-year sponsorship with Manchester United and to commemorated the kick-off, the company released a video at www.ChevroletFC.com. From its inception in 1878, the club Manchester United has more than 659 million supporters around the world, and with this tie-up, the company looks to boost its sales.
“The Club’s traditions and heritage are extremely important to our players, team management and 659 million followers worldwide. As we look to our future in the new shirts, we are delighted that Chevrolet has been so committed to honouring everything that is so important to our club,” said Manchester United’s Group Managing Director, Richard Arnold.
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