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Jaguar Land Rover brands ranks among the top five nameplates

Published On Jul 28, 2011 04:15 PM By Vikas for Jaguar XJ

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"We are extremely proud that our vehicles continue to excel in the esteemed J.D. Power APEAL study," says Andy Goss, President of Jaguar Land Rover North America. "The fact that both Jaguar and Land Rover brands rank highly in these important  rankings underscores  that we are a premium automotive company with two luxury brands that excel in providing our customers with quality vehicles that deliver extraordinary performance, innovative technology, and superior styling."

Jaguar XJ

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With an overall score of 857, Jaguar this year for the fourth consecutive year earns a 2nd place ranking among brand nameplates.  The all-new 2011 Jaguar XJ received a score of 867.  The Jaguar XF ranks 3rd among vehicles in the Midsize Premium Car segment with a score of 844; With an overall score of 841, Land Rover improves its ranking position to 4th place. This is the fourth consecutive year of score improvements for Land Rover.  Additionally, Range Rover is the award recipient for Large Premium Crossover/SUV with a score of 856, and receives high scores in vehicle interior, vehicle exterior, driving dynamics and visibility and driving safety categories.

Land Rover Range Rover Sport

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In 2011, the APEAL the gap between all-new and redesigned models versus carryover models has increase from 18 points in 2010 to 29 points in 2011. The J.D. Power and Associates APEAL Study examines how gratifying a new vehicle is to own and drive based on owner evaluations of more than 80 vehicle attributes. The study's unique approach to measuring owner satisfaction and how much a customer likes or dislikes virtually every aspect of their new vehicle provides a powerful tool to manufacturers to influence future product development. The 2011 APEAL Study is based on responses gathered between February 2011 and May 2011 from more than 73,000 purchasers and lessees of new 2011 model-year cars and trucks who were surveyed after the first 90 days of ownership.

Read More on : Jaguar XJ expert review

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