Luxury car rental firm ECO includes BMWs in its fleet of car

ECO, one of the leading car rental service providers in India, announced the acquisition of a brand new collection of BMW luxury cars today. The new fleet comprises 11 luxury cars from BMW 3 Series and BMW 7 Series. Recently only, No. 2 luxury brand in India, Mercedes-Benz also announced that it is mulling over offering their cars on lease. Luxury car makers have realized the sentiments of customers attached with cars in India, well in time. Dr. Andreas Schaaf, President BMW India said that BMW brand is synonymous with the finest quality and luxury.

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BMW has always been the choice of vehicle for the elite customers. The BMW 3 Series is the most popular premium car amongst executives. Similarly, the BMW 7 Series is the one of the most luxurious cars available in the Indian car market. He added that the company is glad that through ECO, more and more people will get the BMW experience. Rajesh Loomba, Managing Director, ECOS India Mobility & Hospitality said that arriving in style has become a statement in today's life. Today, customers are looking for making a statement and also want to experience the security and enjoy the comfort which comes with luxury brands like BMW. Their decision to induct 3 & 7 Series in the assemblage was taken keeping these important requirements of customer in mind.

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Since these cars will also be available on Self Drive, people who do not own them will also be able to experience these beautiful cars. The management also shared that induction of BMW cars in the existing fleet is part of ECO's long term strategy to further consolidate its position as one of the top service provider in this segment. New Delhi-based ECO Rent a Car, a part of ECOS India Mobility & Hospitality Pvt has a fleet of over 1000 cars including Mercedes-Benz S-Class and Mercedes-Benz E Class, Toyota Camry, Toyota Corolla, Toyota Fortuner 4X4, Honda Accord and luxury mini vans like Toyota Commuter and Rosa. ECO, currently has offices in Delhi, Gurgaon, Mumbai, Chandigarh and Bangalore and this move will further add to the high end service offering by the Company.

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