Toyota Fortuner And Ford Endeavour Top The Charts In September 2019 Sales
Published On Oct 15, 2019 02:35 PM By Rohit for Toyota Fortuner 2016-2021
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With as many as six models in the segment, here’s a look at how each of them fared in the last month
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The full-size SUV segment witnessed an overall growth of 9.3 per cent.
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Toyota is still the preferred brand of the segment.
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Except for the Endeavour, all the other SUVs witnessed a positive growth in their MoM numbers.
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The Fortuner, however, is the only SUV to see a decline in year-on-year market share.
The full-size SUV segment boasts of a variety of models including the Toyota Fortuner, Ford Endeavour and Honda CR-V. While some of these are ladder-frame SUVs, there a couple of others, which are based on monocoque platforms. Skoda recently launched the Kodiaq Scout in India and priced it at Rs 34 lakh (ex-showroom India). Let’s take a look at which of these SUVs were the most sought-after by buyers in September:
| Sept 2019 |
August 2019 |
MoM Growth |
Market share current(%) |
Market share (% last year) |
YoY mkt share (%) |
Average sales (6 months) |
|
| Ford Endeavour |
568 |
572 |
-0.69 |
28.6 |
20.5 |
8.1 |
614 |
| Honda CR-V |
165 |
108 |
52.77 |
8.3 |
1.92 |
6.38 |
77 |
| Mahindra Alturas G4 |
75 |
71 |
5.63 |
3.77 |
0 |
3.77 |
160 |
| Skoda Kodiaq |
150 |
104 |
44.23 |
7.55 |
6.14 |
1.41 |
116 |
| Toyota Fortuner |
920 |
878 |
4.78 |
46.32 |
66.24 |
-19.92 |
1367 |
| VW Tiguan |
108 |
84 |
28.57 |
5.43 |
5.17 |
0.26 |
63 |
| Total |
1986 |
1817 |
9.3 |
99.97 |
Takeaways
Toyota Fortuner: Taking the lead by a huge margin, the Fortuner is the best-selling full-size SUV of the segment. Toyota managed to ship more than 900-odd units of the SUV. Even though the Fortuner’s year-on-year market share has fallen by 20 per cent, it dominates its segment with over 46 per cent of the current market share.
Ford Endeavour: The Endeavour has enjoyed a YoY market share growth of 8.1 per cent. Ford sold over 500 units of the SUV making it the second most sought-after model in the segment. However, when its Month-on-Month (MoM) figures are considered, it is the only SUV to witness a negative growth of less than 1 per cent.
Honda CR-V: Honda’s full-size SUV offering, the CR-V, witnessed the highest MoM growth of over 52 per cent last month. Having said that, the Honda failed to even cross the 200-units mark.
Skoda Kodiaq: The CR-V is closely followed by the Kodiaq with a total of 150 units being shipped in September. Its current market share is a little over 7.5 per cent, which is an increase of over 6 per cent in terms of its YoY market share.
Volkswagen Tiguan: Another offering from the VW Group, the Tiguan ranks second to last in terms of preferred full-size SUVs. However, it did enjoy a 28.5 per cent increase in the MoM sales figures.
Mahindra Alturas G4: Mahindra managed to only ship 75 units of the Alturas G4 in September making it the least-preferred SUV. Owing to the low sales, it holds the least market share of close to 4 per cent.
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