Volkswagen runs its new Beetle campaign with the wedding season

Volkswagen is currently running its New Volkswagen Beetle campaign with the beginning of wedding season and calls New Beetle as an ideal gift for this distinctive occasion. The New Beetle campaign has been given the punchline, Marriage does come with its rewards. The New Beetle unifies engineering excellence with stylish looks and has brought this new fascinating car for those who are on the verge to begin a new phase of their life.

This campaign is currently running in six major cities in India i.e. Mumbai, Delhi, Bangalore, Pune, Hyderabad and Ahemedabad. The advertisements of this campaign can be seen on print, online and digital media and home media these days and it is expected to run till mid of January next year.

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Expressing the pleasure of the New Beetle campaign Lutz Kothe, the head of Marketing and Public Relations, Volkswagen Group Sales of India Private Ltd conveyed that Beetle has emotional touch for all its customers unlike any other car. Kothe said that its more than a car and anyone would like to give it to their beloved one as a memorable gift on a special occasion like marriage.

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The New Volkswagen Beetle is a small family car which was introduced by Volkswagen in 1998 inspired from design of the original Beetle. In India Volkswagen launched Beetle on 4th December last year in domestic market. This attractive car comes in one variant which is imported from company's manufacturing facility in Mexico.

Volkswagen Beetle is equipped with 2.0 litre petrol engine with six transmission. The D- segment New Volkswagen Beetle competes with Fiat 500 .Its maximum powers reaches upto 115 bhp and has maximum torque of 172 nm. Beetle is a front wheel drive car which is built on MK4 generation platform like Volkswagen Jetta and Golf. It crosses the speed mark of 100 kmph in a just 11.2 seconds and top speed can go up to 180 kmph. It has got 16 inches alloy wheels which makes it more stylish. Remote keyless entry, Tiltable and Telesphonic steering wheels, Cruise control, Heated front seats and full power accessories,steering mounted audio and In dash CD changer are some of the features to be found in the Volkswagen Beetle.

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