Hyundai record highest ever sales since its inception

This month, the second largest car manufacturer of India, Hyundai Motor India Ltd, achieved a record sales of 34,725 units in the domestic market. This is the highest ever sales record of the company since its inception in the country in September, 1998. Also, for the first time, Hyundai India has achieved over 50,000 units of sale cumulatively during the last 4 consecutive months. The total sales of Hyundai India has been recorded as 52,225 units during October, 2010. While in October 2009, it was 51,735 units. So the company has recorded an increase of 0.9%. The domestic sales consisted of 34,725 units in comparison of 28,301 units during the month of October, 2009. The exports rate of the company declined by 25.3% from 23,434 units in October, 2009 to 17,500 units in October, 2010.

Arvind Saxena, Director - Marketing and Sales, HMIL commented that the market is going through an upswing for the past few months but the launching of the new ‘Next Gen’ i10 has boosted things for the company. The sales of the new i10 have grown up to 26% during the past two months. The company’s strategy of innovation and providing the customers with the latest technology has been successful and they feel that their customers are happy with the company’s  efforts. The powerful domestic demand of company’s products has compelled Hyundai India to change its product mix and concentrate more on the domestic market, added Saxena. For the month of October, 2010, the segment wise cumulative sales included 46,399 units in the A2 segment including models like Hyundai Santro, Hyundai i10, Hyundai i20 etc. Similarly 5730 units were sold in the A3 Segment which included the models Hyundai Accent as well as Hyundai Verna.

Hyundai Motor India Limited is a completely owned subsidiary of Hyundai Motor Company, South Korea. It is the biggest passenger car exporter and also the second largest car manufacturer of India. Presently, Hyundai Motor India Limited sells seven products  of passenger cars across segments. The A2 segment comprises Hyundai Santro, Hyundai i10 and the Hyundai i20 while the A3 segment includes the Hyundai Accent and the Hyundai Verna Transform. Likewise, the A5 segment has got Hyundai  Sonata Transform while the SUV segment has got Hyundai Santa Fe.

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