Suzuki Launches Two ATVs in India

Suzuki has launched two all terrain vehicle (ATV) models on Saturday in the country. The launches were done at the India Superbike Festival held at Pune. The 250cc and 400cc bikes are priced at Rs. 5.45 lac and 8.5 lac (ex showroom, Delhi) respectively, as per the company statement.

While the Ozark 250 ATV is made for leisure and fun ride, Quadsport Z400 is more of a sporty vehicle which gives extra torque to the rider. Apart from that, it has got a more robust and sporty chassis, especially built for high performance off-roads.

For the time being, Suzuki will sell these ATVs through dealers in Mumbai, Delhi, Pune, Hyderabad, Bangalore, Kolkata and Jodhpur. Depending on the response from the market, company might extend sale to dealerships in other cities. Although price will be of a little concern considering the limited usability of these vehicles, launches come at a time when ATVs have started gaining space in the market partially because of their fun-to-ride characteristic. Polaris India recently opened their 3rd ‘Experience Zone‘ in Haryana some time back seeing the growing enthusiasm, especially among youth (Read More).

“With the goal of expanding our product line in India, we have decided to launch two of our popular ATV models in the market, hence showcasing our expertise across various categories,” said Masayoshi Ito, Managing Director of Suzuki Motorcycle India. The company intends to make a strong foothold in this growing market and pave the way for future launches in India, he joined.

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