Ford Figo Aspire Launched at Rs 4.89 lacs

Modified On Aug 14, 2015 12:54 PM By Abhijeet for Ford Aspire

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Ford India’s first offering in the compact sedan segment, the Figo Aspire, has been launched at a starting price of INR 4.89 lacs and ending at Rs 8.24 lacs (ex-showroom, New Delhi). The sub-four meter sedan will be competing against the likes of Swift Dzire, Hyundai Xcent, Honda Amaze and hence is offered in a very competitive price bracket. The vehicle will be available across all Ford dealerships across the nation. Mr. Nigel Harris are carrying forward with the press conference and is explaining how the company is going to expand in the coming times. He said that there will be more new products coming for India like the Figo hatchback , Endeavour and the latest of technology from Ford.

Mr. Harris is explaining the major characters of the Aspire like the exteriors, interiors, space, storage, etc. He also mentioned that the legendary Model T was launched today on the same day in 1908.

“Ford Figo Aspire breaks all stereotypes and proves that a compact sedan can also have the best of everything – be it stunning design, smart technology, advanced safety and impressive fuel efficiency,” said Nigel Harris, president and managing director, Ford India. “Drawing on our global product development capabilities, we’re proud to have created a car that truly raises the bar in the segment and gives consumers a chance to own what they truly deserve.”

Mr. Anurag Mehrotra has taken up to carry forward the proceedings and is elaborating on the systems like Ford SYNC, MyDock feature and the MyKey feature.

Watch Ford Figo Aspire Launch Video here

Major Highlights: Engines

Figo Aspire to be available with a choice of responsive, efficient petrol and diesel engines optimized to deliver a fuel efficiency of 18.2 Km/L and 25.8 Km/L respectively.

Ford is offering three engine options with the car that comprise of the two petrol and one diesel
Petrol Engines: 1.5 TiVCT mated to a 6-speed DCT; 112PS of power and 136 Nm of torque, 1.2-litre TiVCT mated to a 5-speed manual; 88PS of power and 112 Nm of torque
Diesel motor: 1.5 TDCi mated to a 5-Speed manual; 100PS of power and 215 Nm of torque