Ford to soon introduce auto start stop technology in US

Ford, the US auto giant regaining its momentum in the auto market, recently declared that Ford cars will be affixed with fuel saving technology which is being utilized in the other US gas-electric hybrid vehicles. As per the media reports, the new technology which will come in Ford cars is also attached in other hybrid cars by other auto manufacturers.

Ford reported that the new technique will automatically stop the car at the traffic light. The hybrid engine will be turned off which will save on fuel and cut emissions. By the beginning of 2012, Ford Motors plans to suffix the Auto Start-Stop technology in an array of cars rolled out in the North American auto market.

From Ford's stable it was reported that the new technique will give better fuel efficiency up to 4 per cent coming without a manual system as it will help in drivers comfort of not turning the engine off. As the engine is turned off while the car is stationary a dashboard light will appear but it will not affect the other applications such as air conditioning or heating. Ford plans to being the technology in its cars rolled out in other global auto market.

Ford's Indian arm is doing considerable well, in the beginning of the year the company introduced hatchback Ford Figo in the Indian auto market and as many as 58,000 Ford Figo has already been rolled out. The credit for the market winner lies in its advanced technology, stunning looks and most importantly the price of Ford Figo. However, with the increasing demand for the hatchback it is being difficult for the maker to fulfil the demand. Ford Figo is facing supply constraints in the third shift in Fords Chennai manufacturing unit.

Apart from Ford Figo, the US auto manufacturer rules the Indian auto market with few other cars Ford Endeavour, Ford Fiesta and Ford New Ikon. By next year, the company will increase its existing portfolio by adding Ford Mondeo by April with a price tag of Rs 13 to 17 lakh.

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