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Maria Sharapova Roped in as Porsche's Brand Ambassador

Published On Apr 23, 2013 05:41 PM By Vikas

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Tennis star Maria Sharapova has now been roped in as brand ambassador for Sports car maker Porsche AG. The cooperation is initially signed for three years and involves a global communications campaign. Speaking on finalizing Maria Sharapova as the company's brand ambassador at explaining presentation in Stuttgart, Matthias Mueller, CEO of Porsche AG said, "Maria Sharapova is an exceptional athlete. She combines top performance in her sports with elegance and power. These are precisely the qualities that are embroiled in our sports cars", he further added that "Maria Sharapova is the perfect choice. Her profile and charisma are an ideal fit for Porsche. She is also highly respected around the world and enjoys an outstanding reputation."

Porsche

Maria Sharapova did not really have to think twice: "This is a really special day for me. I have had the privilege to be associated with some of the best brands in the world, but now to be partners with Porsche, is such an amazing honor”, she explained during her presentation in Stuttgart. For Porsche, the choice of Maria Sharapova as brand ambassador extends its longterm commitment to women´s tennis. The company sponsors the German women's national team, which competes as the Porsche Team Germany in the Fed Cup, and the Porsche Talent Team Germany, which supports promising young players. "We are fully committed to these activities for a long term. And with Maria Sharapova, we are now extending our involvement in women's tennis globally", Mueller added.

Porsche

Maria Sharapova was born in the Western Siberian town of Nyagan on 18 April, 1987. She moved to Bradenton on the Gulf Coast of Florida (USA), when she was seven years old. Two years later she was accepted at the world-renowned Tennis Academy of coach Nick Bollettieri. In 2004, at the age of 17, she won her first Grand Slam tournament at Wimbledon, the third-youngest player ever. This feat was followed by titles in the other three Grand Slam tournaments: U.S. Open 2006, Australian Open 2008, and French Open 2012. To date, Maria Sharapova has won a total of 28 singles titles, including last year´s Porsche Tennis Grand Prix in Stuttgart, the WTA Championships in 2004, and the silver medal at the 2012 Olympic Games in London. Along with her involvement in the "Maria Sharapova Foundation", she is also active as ambassador of the United Nations Development Program.

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