Maruti, Hyundai, Tata Motors ranked top 3 in car sales
Published On Aug 04, 2011 06:52 PM By Meenal
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As per a survey, China stands first in the highest number of cars sold in 2010 with a sales figure of 13.8 million units. The top ranking companies in China are General Motors, Volkswagen, Toyota, Ford, Nissan, Hyundai and rest of the market is held by the domestic manufacturers. India is seventh of the Chinese car market with more than 20 major car companies actively participating in the contribution. The Indian market currently sells cars of more than 40 brands. The top ranking companies in this survey for India are Maruti Suzuki in the first position, Hyundai Motors as the second and Tata Motors as the third one. Rest of the list is distributed disproportionately among other global companies with Toyota is placed at 5th, GM at 6th and Ford 7th position. Volkswagen is at 8th position.
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The top three car makers contribute almost 70 per cent of the Indian car market. Suzuki came to India in early 1980s which is the main result of its top positioning while Ford, GM, Honda and Toyota came to the market ground of India hardly a decade ago.
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Toyota, is aiming to increase its share in the upcoming markets from 40 per cent to 50 per cent this year. They have a strategy to bring fuel efficient small cars in the markets which altogether has a large demand in developing countries. The managing director of Toyota Kirloskar Motor, Mr. Hiroshi Nakagawa stated in a report that Toyota finds Indian market much bigger than that in past.
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The Indian market is mostly dominated by hatchback and compact cars. Volkswagen which has recently entered into the game in the year 2007 has been better than many other overseas companies as it has grabbed a 3 per cent market share in four years which is not so early achieved by any other foreign companies. This may be due to the strategy opted by Volkswagen to launch cars with competitive price tags. Volkswagen Vento was brought in the market with a lesser price tag than that of Honda City in sedan segment. The hatchback model of Volkswagen, Volkswagen Polo is one of the least priced car model in India. In future, Ford, Volkswagen, Toyota and many others are revising their strategies to get a perfect hold over the Indian Market.