M&M to launch SsangYong SUVs Korando and Rexton II in 2012

The South Korean auto major Ssangyong had made an official announcement regarding the launch of two of their concept SUV models- Rexton II and Korando during the 2011 Frankfurt Motor show. The launch is expected to take place in the first quarter of the next financial year. SsangYong, which is the wholly owned subsidiary of Mahindra and Mahindra ( M&M) has apparently witnessed a good growth in sales and currently targeting at least 1,20,000 units sales increasing by 50% from 2010 sales of 80,000 vehicles.

   See More Mahindra Ssangyong Rexton Pictures                     Read More on Mahindra Ssangyong Rexton

The automobile manufacturer had announced their new user interface concept vehicle Ssangyong XIV-1 SUV to take on the likes of upcoming Range Rover Evoque. The concept SUV will have a similar external appearance like full length glass roof line while the size is that of the compact Range Rover slated to be launched in India shortly. The new concept vehicle will occupy a slot in the B segment for innovativeness that gives it a distinct identity from the outgoing SUVs. The new design is expected to blend according to the urban requirements and enables custom adjustments in the seating layout for providing well-proportioned interior space. Loaded with such remarkable features, one can only hope to see the XIV -1 SUV reach the Indian shores as well. SsnagYong is said to have plans to introduce an electric vehicle based on the XIV -1 concept.

See More Mahindra Ssangyong Korando Pictures                          Read More on Mahindra Ssangyong Korando

SsnagYong has been a valuable acquisition for M&M and the Indian auto major hopes to develop synergies in collaboration with SsnagYong. M&M intends to invest in their upcoming projects, however, no concrete plans have been formed yet. Commenting on the current industry slowdown, Mr Pawan Goenka, the Chairman of Ssangyong Motor Company (SYMC), had said that automotive industry has witnessed a sluggish growth this year, despite the phenomenal growth registered in the past two years. Based on the growth statistics, we can infer that the single digit growth in the market will not pull back the M&M's sales growth.