Renault Pulse price to be hiked by 2 % from March 8th

Renault India Pvt Ltd, the fully owned subsidiary of Renault s.a.s., today announced a price increase for its compact premium car – the Pulse. Renault Pulse was launched in the Indian market during the New Delhi Auto Expo in January, 2012 with an introductory price of Rs. 5.77 lakh (ex-showroom, Delhi). Faced with rising input costs the company has decided to increase the price of the Pulse by around 2% across India. Renault India also sells the premium sedan Fluence and the premium SUV Koleos in the Indian market. While the Fluence was the entry vehicle for the company when it was launched in May, 2011, the Koleos was an addition to its stable in September, 2011. The launch of the Pulse added substantially to Renault’s customer base in India with the car receiving an enthusiastic reception from both the media and customers alike.

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Commenting on the price increase, Marc NASSIF, Managing Director, Renault India Pvt Ltd said, “the Pulse has been received very well by our customers and we have received a large number of enquiries from potential customers. The Pulse represents the aspirations and needs of present day customers and comes loaded with features which provide an extremely good value for money proposition. In the face of rising input cost we have now no option but to pass on a part of the cost to our customers although the Pulse still remains as one of the most competitive in its segment on all features including the price”. The Pulse epitomizes Renault’s philosophy of bringing affordable cars with innovative technology and design. The Pulse comes equipped with the new K9K engine that ranks among the best-in-class in terms of fuel consumption and performance (according to ARAI test data the Pulse acheives 23.02KPL).

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The Pulse is manufactured in the Renault Nissan Alliance factory located in Oragadam on the outskirts of Chennai. The Pulse is sold in the Indian market with a 1.5 litre, dCi (diesel) engine which churns out 64 PS as peak power. The Pulse is available in two trims, the base RxL and the range topping RxZ which offers the options of dual airbags adding to both driver and passenger safety, illuminated start/stop button, lock and unlock sensing folding outside rear view mirrors, automatic climate control, smart access key, leather wrapped steering wheel and gear knob, rear defogger with timer, roof spoiler and front fog lamps. The price increase will be effective from March 8, 2012 across all Renault dealerships. Currently Renault has 41 dealers pan India.

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