Reva-i launched in India for Rs 3.10 lakh
- 4.3K Views
- Write a comment
Mahindra Reva Electric Vehicles Ltd. (MREVL), the electric car manufacturer in India has launched the all new plug-in Reva-i car model in India with a price tag of Rs 3.10 lakh (ex-showroom, Pune). The Electric car maker has ventured with Mahindra & Mahindra, the Indian auto giant's finance company Mahindra Finance which has planned a unique financial scheme for the new electric car. R Chandramouli, the Chief Operating Officer of MREVL, on the launch said that, with Reva-i, the company looks forward to sell 3,600 units which is three times the current sale of 1,200 units. As per the company's plan, it expects to accomplish the sales target in the coming one to one and a half year. He added that, the company expects to sell 3,000 units in the national auto sector and 600 units in the globally targeted auto markets. The electric car holds its business mainly in European markets such as Spain, Norway, UK and France and also in Bhutan, Malaysia and Nepal.
However, the electric car company is developing an all new four seater electric car model for the domestic auto market which is expected to enter in India by next year. As the government of different countries are stressing on the new genre of vehicles, the plug-in cars or electric cars have a lot of scope in the global auto market. The Mahindra-Reva is planning to expand vastly in national as well as international auto market by increasing its portfolio. At present the company sells its car models through 10 dealerships in India, which it visions to increase to 100 or more, stretching it in more than 60 cities by 2012.
The company aims to capture a meaty chunk this time as it is due with the launch of a new manufacturing facility which will be fully functional in June 2010. The upcoming facility will produce more than 30,000 cars which is huge compared to the present 1,200 units every month. The MREVL is a joint venture of Mahindra and Reva. Mahindra took over 55 per cent of the stake in Reva in May, 2010.
Read More on : Reva i review
0 out of 0 found this helpful