Should You Pay The Premium For The Top-end Maruti Grand Vitara Alpha?

Modified On Oct 01, 2022 12:49 PM By Sonny for Maruti Grand Vitara

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The only variant with the option of all-wheel drive, a rarity in compact SUVs

The Grand Vitara is Maruti’s long-awaited entry into the premium compact SUV space. The fully loaded Alpha variant represents the best that the carmaker has to offer. Let’s see if this is the right one for you.

Variant	MT	AT
Alpha	Rs 15.39 lakh	Rs 16.89 lakh
Alpha AWD	Rs 16.89 lakh	N.A.
Difference	Rs 1.5 lakh	—

Why consider the Grand Vitara Alpha variant?

The Grand Vitara Alpha trim is fully loaded with all the new premium features that Maruti has started offering in 2022. It comes with a panoramic sunroof, nine-inch infotainment system, soft-touch materials and leatherette upholstery. The safety kit includes a 360-degree view monitor, six airbags, hill-hold assist and rear washer and wiper.

It is also the only variant that comes with the option of all-wheel drive with the manual transmission. That variant further adds driving modes and hill-start assist.

Here are the features on offer:

	Exterior	Interior	Comfort and convenience	Infotainment	Safety
Highlights	LED auto headlampsLED DRLs LED taillamps ORVM with turn indicator Alloy wheels Rear window wiper and washer Roof rails Dual-tone exterior option	Dual-tone black and brown interior Leatherette upholstery Soft touch materials Front sliding armrest Driver seat height adjust 60:40 split fold rear seats Reclining rear seats Ambient lighting Rear centre armrest with cupholders Adjustable headrests	Panoramic sunroof Auto AC with rear vents USB ports front and rear (1 & 2) Cruise control Keyless entry Auto folding ORVMs Drive modes (AWD)	9-inch infotainment touchscreen Apple CarPlay and Android Auto 4.2-inch TFT MID Premium sound 6-speakers	Six airbags Surround view monitor (360-degree camera) Rear sensors ISOFIX anchorage ABS with EBD VSC Hill hold control Auto IRVM Hill start assist (AWD)

Alpha+ Strong-hybrid variant

Variant	Prices
Alpha AT	Rs 16.89 lakh
Alpha+ Hybrid e-CVT	Rs 19.49 lakh
Difference	Rs 2.6 lakh

For a hefty premium of Rs 2.6 lakh, you can have the top-spec Alpha variant of the Maruti Grand Vitara with the new strong-hybrid powertrain.

Why consider the Alpha+ hybrid variant?

If you want the very best of the Maruti Grand Vitara, you need to consider the Alpha+ with the self-charging hybrid variant. Not only does it offer significantly more fuel economy, it also comes with the ventilated front seats, head-up display, wireless charging pad and seven-inch digital driver’s display.

What’s missing in the Grand Vitara Alpha variant?

The top-spec Grand Vitara, as well equipped as it is, could have offered more value for the highest price tag in the segment. More premium features as offered by rivals could have been included, such as a power-adjustable driver seat or a premium sound system. We would have also liked to see more visual distinction to highlight the nature of the strong-hybrid variants with different alloy wheels or maybe a unique paint option.

Sigma	It is too basic to recommend, but acts as an affordable entry-point to the compact SUV segment.
Delta	The true entry-level option on a strict budget, only consider it with the automatic transmission.
Zeta	With the strong hybrid powertrain, it is our recommended variant for its premium features and fuel economy.
Alpha	To truly experience all its premium features, you’ll have to pay the premium for the strong hybrid powertrain. Can be considered for its AWD option as well.