Ford India Maintenance Myths Busted

Embarking on a Growth 2.0 strategy, Ford in India is focused on product-led innovation, delivering a differentiated experience and busting the myth of high ownership costs. Ford has been working on improving its overall ownership value across its globally acclaimed product portfolio, ranging from the next-gen Figo and Aspire to the EcoSport, Endeavour and the Mustang.

Yet, there seems to be a notion that Ford cars aren’t easy on the pocket when, in fact, they’re among the most affordable to run! Here’s a look at what goes into Ford’s assurance of a hassle-free ownership experience.

Transparency

Ford’s service comes with a price promise and you know how much your car’s service will cost, even before you’ve booked that appointment! Simply head over to the Ford Service Price Promise Calculator and know how much a periodic service will cost, based on not only the car you own, but also the service interval as well as the kilometers your car has run.

In case you need some spare parts, the calculator also helps you get the price of everything from the front door to the disc brake and everything in between, ensuring no unpleasant surprises. Ford Genuine Parts are subject to intensive quality checks and come backed by a manufacturer warranty.

Once you are done, simply take a printout of the estimate, and show it to the service advisor and the price you see is the amount you pay.

Nationwide Presence

With an ever expanding network of 376 sales and 209 service outlets throughout the country, you’re never too far from a Ford touch point. With parts distributors in Maharashtra, Goa, Karnataka, Kerala, Delhi, Tamil Nadu, AP, and Telangana, Ford ensures that your vehicle’s downtime is low, so the car is on the road and not waiting in the garage.

Convenience

You are now ready to get your car serviced, armed with all the information you need. Book an appointment, sit back and relax in the customer lounge while Ford’s technicians put your car through multiple checks and prep the vehicle report card. Don’t have the time to drop your car? Ford’s trained drivers will pick up and drop the car back at your convenience at no additional charge. Your service advisor will keep you updated every step of the way and if there’s a warranty repair that requires the car for more than a day, you get a loaner car too!

Ford, as a brand, was created to bring mobility to the masses. With an extensive after-sales network and personalized servicing facilities, owning a Ford isn’t just desirable, it’s affordable too.