Honda Brio Emerges As India's Best Built Car of 2015

In their latest study, J.D. Power shows how the manufacturing quality of cars has significantly improved in India in the last 5 years. The study covers areas pertaining to defects and malfunctions of over 200 problem symptoms covering eight vehicle categories. The study is now in its 19th year and is called J.D. Power 2015 India Initial Quality StudySM (IQS). It is based on evaluations from 8,438 vehicle owners who purchased a new vehicle between November 2014 and July 2015. The study includes 69 vehicle models from 17 makes. The study was fielded from May 2015 to September 2015 in 30 cities across India. It measures problems owners experience with their new vehicle during the first two to six months of ownership and examines more than 200 problem symptoms covering eight vehicle categories as follows:

• Engine and transmission
• HVAC
• Driving experience
• Vehicle exterior
• Features, controls and displays
• Vehicle interior
• Seats
• Audio, entertainment and navigation

All problems are summarized as the number of problems per 100 vehicles (PP100), with a lower PP100 score indicating a lower incidence of problems and better initial quality. Problems related to defects/ malfunctions account for 52 of the total PP100, a 26 PP100 decline since 2011. Design-related problems, such as features difficult to use and excessive fuel consumption are at 36 PP100 in 2015, down marginally from 38 PP100 in 2011.

Rankings

*Lower PP100 rating :: Better Quality

Among vehicle owners who experience fewer problems than expected, 71% say they “definitely would” recommend their model to family and friends, while only 34% of those who experience more problems than expected say they “definitely would” recommend their vehicle to others. 

“The industry overall has made significant strides in improving the quality of vehicles, dramatically reducing defects and malfunctions,” said Mohit Arora, executive director, J.D. Power, Singapore. “This clearly demonstrates the manufacturing capabilities of the automakers in India.” He added “These early problems can set the tone for the entire ownership period and still have an effect years later when consumers replace their vehicle,” Arora said. “Therefore, it would be prudent for automakers to focus on quality, specifically reducing design-related problems, to deliver a best-in-class vehicle ownership experience and improve customer loyalty and advocacy.” Arora noted that reliability, styling and quality are among the top purchase decision factors when selecting a vehicle, and problems experienced in the first six months of ownership can affect repurchase behavior.

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Read More on : Brio 2015