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New Peugeot 301 Launching in Turkey, India on the Cards

Published On Jul 20, 2012 05:09 PM By Vikas

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The new Peugeot 301 is built for markets where the driving conditions are sometimes difficult and where room on-board is a highly appreciated quality. As per the word on street, the 301 will be amongst those few vehicles that Peugeot is planning to bring it to Indian shores however that will not happen any time before 2013.

It is Turkey, which will insepct the first launch on 1st November, then it will be in in Central and Eastern Europe, Russia, Ukraine, Greece, the Maghreb, the Middle East, the Gulf States and African countries, certain Latin American markets and in China.

The new 301 is what Peugeot thinks will fill that need for them, let's figure out whether they stand on their claim or not?

Strength and quality

From the start of the project, when the specification for the car was being drawn up, Peugeot’s engineers went out on long driving missions to build up mileage on the different sorts of roads that would be taken by the future 301 customers. Roads with poor surfaces, hot climates, cold climates, humid climates… all of the possible situations have been tested and sometimes even with a customer at the wheel. In total, many tens of thousands of kilometres have been run in several continents.

The Peugeot 301 is characterised in the following ways:

  • Running gear adapted for running on poorly surfaced roads, to ensure comfort,
  • A large number of screw fixings for increased robustness,
  • Double seals for dust and humidity protection,
  • Electronic air conditioning with a max AC function for hot countries,
  • A heated lower windscreen for cold countries,

Spaciousness

Room for life on board and boot volume constitute major expectations for the customers that 301 wants to win. This is because the car is often used as transport for the family with passengers in the rear seats. It is for this reason that Peugeot wanted to make assets of these points compared to the competition. 

So the body designers have optimised the dimensions of the platform used for 301 to the great extent, obtaining a length of 4.44 m. The wheelbase is carried out to 2.65 m, which has been laimed the longest in the segment.

  • Width at front elbows : 1,409 mm,
  • Width at rear elbows : 1,395 mm,
  • Knee space* : 121 mm
  • Boot volume: 640 litres (506 dm3 VDA 210) 
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