Audi clocks a growth of 57.42% in this year so far

Audi India sold 710 units in May 2013 and clocked a growth of 57.42% over the same period last year (May 2012: 451 units). For the period January to May 2013, the brand with the four rings grew by 24.8%, delivering 4096 units as compared to 3282 units during January to May 2012.

“2013 is proving to be a great year for Audi in India. Not only are we achieving spectacular growth month on month, we also achieved market leadership in the luxury car segment in India. It is now important to sustain this momentum to reinforce our leadership and I am confident that we will achieve our sales target of 10800 units (+20%) by the end of this year.  At Audi, we have demonstrated over the past 6 years how to delight customers through technology and highly innovative concepts that are in line with our philosophy of ‘Vorsprung durch Technik’.

Today, we have emerged as a dynamic and visionary brand with cars that exemplify sportiness, progressiveness and sophistication. All this gives us the confidence to continue to expand our innovative product range, dealer network and introduce some unique engagement initiatives for our customers and prospects.” said, Mr. Michael Perschke, Head, Audi India.

Audi has continued with its product and dealership expansion strategy in 2013. The company has already opened three showrooms in Mumbai South, Lucknow and Bhubaneswar and introduced to the Indian market, the new Audi Q5, new Audi R8, the 2.0 TFSI variant of Audi Q3 and the Audi R8 V10 plus. Recently, the company also introduced the special edition Audi A6.

Audi India plans to expand its network to 34 dealerships by the end of 2013 from its existing 26 centers. The company opened new showrooms in Mumbai South, Lucknow and Bhubaneswar this year. Last year saw the opening of world-class Audi showrooms in Raipur, Kanpur, Goa, Navi Mumbai, Coimbatore, Delhi West, Nagpur and Bhopal. Further developments include Noida and Vadodara among others.

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