Datsun India Launches ‘Datsun Care’ For redi-GO Buyers

Modified On Jul 15, 2017 02:49 PM By Khan Mohd. for Datsun redi-GO 2016-2020

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Packages start from Rs 15,500 and are available across Nissan-Datsun dealerships

Datsun India has launched ‘Datsun Care’ service programme to keep ownership costs in check for new buyers of its Datsun Redi GO. The benefits of this package include savings on periodic services with labour charges, replacement of brake and clutch components once, wiper blade replacement once a year, interior wash along with extended warranty, and RSA (Road Side Assistance). However, it can be availed only at the time of purchase and excludes accidental damage, tyre and battery.

What you’ll get under this package?

You can pick any one of the below listed three ‘Datsun Care’ packages:

Packages	3 Years/30,000kms	4 Years/40,000kms	5 Years/50,000kms
Actual Value	Rs 22,287	Rs 31,495	Rs 43,298
Discounted Price	Rs 15,500	Rs 21,500	Rs 32,000
Total Savings	Rs 6,787	Rs 9,995	Rs 11,298

This package is available at all Nissan-Datsun dealerships pan India.

The interesting bit about this plan is that it’s specific to a particular car; so when a user sells his car, it gets transferred to the new owner of the redi-GO. This way the second owner too gets peace of mind while the existing owner gets better resale value.

Under this service package, one also gets a 10 per cent discount on period labour and general repair charges, almost 100 per cent coverage on parts, 24x7 RSA along with a host of value added services worth Rs 5,000 absolutely free.

The Datsun redi-GO has been doing fairly well since its launch in the country and the addition of these service packages are likely to strengthen buyers’ trust further, eventually propelling sales.

Besides offering the buyers a stress-free ownership, Datsun is also spreading its wings in the remotest corners of the country. The carmaker has probably decoded the reason behind success of carmakers like Maruti Suzuki and Hyundai in India, and that is a dense network. Since the carmaker can’t expand its reach to their level in a short span, it has devised a strategy to reach potential buyers. The company calls mobile showrooms Experience Zones and is in second phase of this activity. The idea behind experience zone is to attract potential buyers through various fin activities. The mobile showrooms also offer test drives of various Datsun cars. Read more about Experience Zone here.