Maruti sets sight on SUV and MUV segment
Published On Dec 02, 2011 03:17 PM By CarDekho for Maruti Swift 2014-2021
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Country’s leading car manufacturer, Maruti is all set to regain its lost glory. Martui India faces a huge drawback in the sports utility and multi utility segment. Pointing out the same was Maruti MD M Nakanishi who said that they currently stand with 18% market share due to their lack of proper presence in the SUV and MUV segment. However, with the upcoming launches next on cards, the auto major hopes to grab up to 50% market share in the domestic car industry by 2015. Maruti India has as many as 15 models plying on the Indian roads. Unfortunately, these 15 models are comprised mostly of the compact cars that includes sedans and hatchbacks.
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Maruti Suzuki India is on a massive major growth plan and hopes to fill in the gaps where it lags behind. There are two utility vehicles in the segment, out of which the outdated Maruti Gypsy is one. Maruti Grand Vitara that sits in the premium segment, has lost out on its sales to the newer crop of utility vehicles in competition. However, a new MPV Maruti Ertiga is slated for a launch to make a comeback in the segment. Now, this Maruti Ertiga is expected to be launched at the 2012 Auto Expo. Speculations are rife that a new concept SUV might be showcased at the upcoming event.
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