Nissan Evalia MUV coming in August?
Modified On Feb 18, 2012 04:09 PM By Vikas for Nissan Evalia
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Nissan has successfully penetrated Indian car market with hatchback Nissan Micra and sedan Nissan Sunny. News is abuzz that the Japanese car maker has intention to launch their new MUV Nissan Evalia in August this year. The 7-seater Nissan Evaliawill be designed in sync with Indian market requirements and will target soon to be launched Maruti Ertiga MPV. Nissan opened to a pleasant first quarter as they reportedly recorded sales of 5,168 units in January. Now Renault-Nissan plan to expand their vehicle-cum-engine manufacturing factory with a second production line at their Oragadam plant near Chennai.
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The Rs 4,500 Crore Oragadam plant boasted a production of staggering 103,437 units during April 2011-January 2012 which includes Nissan’s Micra, Sunny and Renault’s Fluence, Koleos and Pulse. On the other hand an impressive 84,416 units of Nissan Micra were exported. A new production line is expected to double production to 4, 00,000 vehicles per year. The decision was prompted by an increased demand in global market for products built in India as explained by Kiminobu Tokuyama, MD, Nissan Motor India in an interview.
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Tokuyama also revealed that Nissan Micra has sold 30,000 units since its launch and that they are collaborating with vendors to expand the market of Nissan Micra by making people test drive Nissan Micra. In parallel, Nissan is targeting production of diesel versions of Micra and Sunny with mainly locally procured components and minimal imported components. Ramping up production, marketing vigorously, doubling dealership network to 100 outlets, increasing local input in diesel engine powered cars and soon unveiling new MUV Nissan Evalia has made Nissan confident of achieving domestic sales of 40,000 units by the end of this fiscal. Not a far shot as Nissan has already recorded sales of 22,000 units.
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