NISSAN INTRODUCES LOWER THAN THE LOWEST EMI SCHEME FOR SUNNY & MICRA

Nissan announced a ”lower than the lowest” Equal Monthly Installment (EMI) scheme for its potential customers in India. This exciting scheme is designed to reduce the monthly EMI outflow of the customer by up to 40%. The offer is valid till April 30, 2013.

EMI on the Micra (Petrol & Diesel) and Sunny Diesel is Rs. 8,999  on a three year loan which is lower than the EMI of any other vehicle in these segments. The customer has an option to choose down payment of 34% on the on-road price or exchange their old car and get an additional exchange bonus of up to Rs. 50,000. The customer can also extend the scheme to include the customised EMI plan for the 36th month.

The scheme is very transparent and is based on the trade-in of a used car. The scheme is valid for a period of three years as it takes into account the need of the customer to upgrade to a new car. It is a strong value proposition in terms of offering the lowest total cost of ownership.

Speaking on the offer, Mr. Nitish Tipnis, Director - Sales & Marketing, Hover Automotive India (National Sales Company for Nissan India) said, “Our lowest EMI Scheme offered last month was a huge success and reflected the sentiments of the customers, so we further enhanced the value proposition to make it more exciting and affordable.

”From Nissan’s perspective it is extremely critical that we provide customers a perfect scenario to buy world-class vehicles. We believe that this EMI offer will encourage consumers to travel in comfort and style.”

Nissan has tied up with all leading auto financiers such as HDFC, Tata Capital, ICICI Bank and Kotak Mahindra Bank. The customer will pay the respective financial institution an EMI for a period of 35 months and the EMI for the last 36th month will be a larger amount EMI that can be customized to make it affordable.

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