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Mercedes-Benz India appoints Boriz Fitx as new Sales Head

Published On Apr 15, 2013 06:51 PM By CarDekho

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Mercedes Benz India today announced that Mr. Boriz Fitx will take over as head of sales for the company. The company has appointed Mr. Santosh Iyer as the Head of Marketing at Mercedes-Benz India. The responsibilities will be handover from May 1, 2013. The German auto-major is aiming to revive its lost market share in the Indian auto market. The Mercedes-Benz India along with Mercedes-Benz Financial has recently introduced a "Star Agility", a unique and innovative product that further improves the flexibility and affordability of owing Merc.

Mercedes Benz A Class

Mercedes-Benz India has recorded a growth of 5.3 per cent in first quarter at 2009 units as against 1908 units sold in the same period in 2012. The company stands at no.3 position in the list of top-selling luxury car makers in India, and now plans to improve its position in the sub-continent by launching new models and expanding it sales network. The company will soon going to launch A-Class hatch and B-Class Diesel in the Indian auto industry.

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