Tata Nano offered in exchange of a two-wheeler
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The festival season is at its peak time and in this perfect time, Tata Motors dealers have introduced a strong and exciting campaign for boosting the sales of Tata Nano cars through various exchange offers. From today, that is, 4th of November, 2010, the company has began a new offer according to which the customers will be able to take the cute small Tata Nano that is available through open sales in exchange of any two-wheeler. A company manager was quoted saying that if one wants Nano through company’s exchange offer, all he has to do is to go to any of the Tata Motors dealers and the dream car will be available to him through an easy and attractive EMI.
The company has tied up with SBI (State Bank of India) for this exchange offer of Tata Nano. The tie up will support easy loans offering EMIs which will be as low as INR 1960, said one of the sources. An important point to be noted here is that Tata Motors has raised the cost of Tata Nano cars on all models by INR 9000 from today (4th of November, 2010). Tata Motors dealers opine that the new exchange offer will probably provide a boost to the sales of this small wonder. One of the company dealers said that they are expecting to raise the sales of Tata Nano cars with the help of this exclusive exchange offer. Tata Motors is also establishing various new Nano access points so that the company may further increase its market share. These Nano access points will be used with the purpose of test drives for attracting more and more customers.
Moreover, Tata Motors has also tied up with twenty five banks all over the country to provide loans to its customers. In the meanwhile, the company has begun its campaigns for Nano concentrating on tier II and III cities and also on the rural areas. Recently the company has also put forth a solution in the form of ‘Tata Towers” project to provide a solution to the on-road congestion. This project has been called “Super Garage of the Future” by a popular news service company. The Tata Tower is said to have a vertical parking garage, ample space for 4050 Tata Nanos and many other interesting features.
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