Tata's Full Throttle Blazes Rajasthan
Modified On Jun 11, 2012 06:27 PM By CarDekho
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Tata Motors Full Throttle- the motorsports division of Tata Motors- launched its Blaze de Rajasthan at Hotel Ferns in Jaipur. The competition is based on a 1-day TSD (Time-Speed-Distance) rally format and would traverse adventurous 300km route near Jaipur on 10th of June.This is the first of its kind rally organised by Tata Motors under Full Throttle.It has 3 categories - 2WD, 4WD and Women's team, total 55 teams registered for the event.
Under the Full Throttle banner, Tata Motors has launched two new initiatives, one is "Full Throttle Experience", which is an off-roading expedition for 10 days, with first being flagged off from New Delhi on June 22. Total of 6 such driving experience expeditions have been planned over the calendar year.
Mr Jatin Lakra, Marketing Head - Sumo & Grande said,"these full throttle trails are targeted not only for enthusiast but also for Tata customers that their vehicles are reliable and capable enough for harsh off-roading , which will give them further confidence and help in increasing customer base."
The second initiative is "Full Throttle Trails", which are half-day off-roading events, with a total of 21 trails ,with the next trail being organised in June on 17.
Watch out this space, as we cover the upcoming Ludhiana trail.
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