Hyundai and Maruti Suzuki Accelerate their Diesel Vehicle Manufacturing After Petrol Price Hike
Modified On May 25, 2012 01:12 PM By Vidyadhar
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The car makers of India are trying to push the manufacturing of the diesel cars after the recent price hike in petrol prices because the Indian automobile market will be soon turning into the diesel cars market. The diesel car are though higher in cost in comparison to the petrol version but due to the hike in the petrol prices and the difference between the price of diesel and petrol has made consumers more aware and they prefer buying diesel cars rather than petrol version cars. The sales of the diesel engine cars has reached to 35 percent from the last fiscal year and at the same time the sales of the petrol version cars has fallen to 15 percent.
Speculations are being made as to the increase in this difference because of the recent price hike in the petrol, which is more than 7.50 per liter. The shift from petrol car to diesel car is being catered by most of the car companies. Maruti Suzuki, Managing Executive Officer of Marketing & Sales, Mayank Pareek said that Maruti India is also targeting the market by outsourcing engines from Italian Carmakers. Though the car makers are at the same time trying to push the car sales of the petro variant by campaign and schemes. Hyundai Motor has announced a 'petrol price lock assurance programme' for insulating the customers to buy petrol tank cars for the next seven months. The programme is meant to covers people who will buy petrol models of the Eon, Santro, i10, i20, Accent and Verna only up till May 31. Arvind Saxena who is the marketing and sales director at Hyundai Motor India said that this price rise in the fuel is not good for both, the customer and the car makers.
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