Maruti to rename old Swift Dzire and reposition as a Taxi special
Modified On Feb 03, 2012 01:14 PM By Meenal
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With the launch of the all new Maruti Swift Dzire CS, questions were raised as to what will happen to the old Maruti Swift Dzire. Instead of being discontinued, India’ largest carmaker has decided to continue this model with a new name and new position. The old Maruti Swift Dzire will have a price cut and would embellish the taxi market, as this sedan is known for higher reliability, high fuel efficiency and low maintenance costs. The sedan will also be renamed to pep up in the taxi market a bit.
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The major highlight and one thing that fits the old Maruti Swift Dzire into the Taxi market is its large boot space, which is more than 400 litres making it larger than 2012 Maruti Swift Dzire. For those who prefer spacious boot space while purchasing a sedan, might still want to go for the older Maruti Swift Dzire. However, the 2012 Maruti Swift Dzire is superior to the older version in all aspects except the boot space, which is 316 litres in the new variant.
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Earlier, Maruti Suzuki India victoriously managed to sell all the different generation cars together, but despite of such a huge amount of competition in the market today, Maruti is continuing to do the same with Swift Dzire. Like for example, Maruti A-Star was supposed to be the replacement of the Maruti Alto, but Alto is being continued to sell in the market and is loved by the consumers across the country. However, the company has recently launched the new Maruti A-Star, which received halfhearted response as compared to the first generation Maruti Alto. In case of Maruti Swift Dzire CS, pricing is an important factor and the firm is playing safe here. The new car by Maruti India, 2012 Maruti Swift Dzire CS is Rs. 25000 to Rs. 31000 cheaper than the older model, which has helped it to receive an awe-inspiring reaction in the market altogether.
Read More on : Maruti Swift Dzire CS review
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